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FOR INDIE AUTHORS & SMALL PRESSES
From finished manuscript to published, promoted book.
Covers, editing, formatting, Amazon KDP and IngramSpark setup, your author website and launch marketing, handled by one team. You keep your rights, your royalties and your accounts.
Founder-led team based in Atlanta, working with authors nationwide.
SOUND FAMILIAR?
Writing the book was the hard part. Publishing it shouldn't be.
Five vendors, no plan
An editor here, a cover designer there, a website builder somewhere else, and nobody owns the launch.
Launch day comes and goes
The book is live, but there's no website, no newsletter list and no plan for getting it in front of readers.
BUNDLES
Most authors start with a bundle.
Get the book live
$1,500Per book
- Ebook and paperback cover
- Print and ebook interior formatting
- Amazon KDP setup
- IngramSpark setup
- Metadata, categories, keywords and pricing
Publish and promote
$4,500–$5,000Per book
- Everything in Publish-Ready
- Starter author website
- 6–8 week launch marketing campaign
- Newsletter signup and reader list
- Launch reporting
Quoted per manuscript
From 1.5¢/wordAfter a free sample edit
- Developmental editing: 4¢/word
- Line editing: 3.5¢/word
- Copyediting: 2.5¢/word
- Proofreading: 1.5¢/word
Series discount: 10–15% off covers and formatting when you book three or more books.
INDIVIDUAL SERVICES
Or pick just what you need.
Cover design
$450Ebook cover
- Ebook plus paperback wrap: $650
- Hardcover jacket: +$150
- Genre research and concepts
- Print-ready files for KDP and IngramSpark
Interior formatting
$450Print and ebook
- Print-ready PDF
- EPUB for every retailer
- Chapter styling and front and back matter
- Clickable table of contents
KDP & IngramSpark
$300Per platform; $500 for both
- Account and title setup
- Categories, keywords and BISAC codes
- Pricing and royalty review
- Proof review and approval help
Author website
$1,500Starter site
- Home, books, about and contact pages
- Newsletter signup
- Retailer buy links
- Series or pro sites: $2,500–$3,500
- Hosting and updates: $75/month
Launch campaign
$1,500–$2,5006–8 weeks
- Advance reader (ARC) campaign
- Newsletter and social content calendar
- Amazon ads setup
- Library, bookstore and reviewer outreach
Monthly marketing
$750–$1,500/moAd spend paid directly by you
- Ads management and reporting
- Newsletter campaigns
- Social scheduling
- Backlist promotions
Prices are starting points. Your exact quote is confirmed in writing after the call, before any work starts.
ONE TEAM, ONE PLAN
Every piece of your launch on one schedule.
You get one point of contact and one launch plan, so the cover, files, retailer pages, website and marketing are all ready on time.
- You keep 100% of your rights and royalties
- KDP, IngramSpark and ISBNs stay in your name
- Files built to each platform's specs, so they pass review the first time
- A website you own, not a page on someone else's platform
- Honest reporting: we never promise sales or rankings
Try the interactive author dashboard demo →
See the publishing platform we built for a historical romance series →
| Task | Owner | Due | Status |
|---|---|---|---|
| Cover concepts | Design | Week 1 | Approved |
| Copyedit | Editing | Week 3 | In review |
| Print and ebook files | Formatting | Week 4 | Waiting on edit |
| KDP and IngramSpark setup | Distribution | Week 5 | Scheduled |
| Author website live | Web | Week 5 | On track |
| ARC and newsletter campaign | Marketing | Week 6 | On track |
FREE 30-MINUTE CALL
Tell us about your book.
Pick an open time and you're booked. We call you.
What you get from the call
- A conversation about your book, your timeline and what you still need
- A short written plan and quote afterward
- A straight answer on what's worth paying for and what you can do yourself
What it isn't
No pitch deck, no pressure, no obligation. You don't need to prepare anything.
You'll talk with Alex Alexander, founder
Alex has spent more than a decade building software and leading the teams that deliver it: as a software engineer and database developer on federal agency projects, a project manager at Netflix, and an AI and automation lead. Alex leads every StrideFrame engagement personally, from the first call through launch day.
OUR WORK
We built and run the website, marketing dashboard, and library, bookstore and reviewer outreach for a live historical romance series. We report project status honestly and never claim results we can't show.
Read the case study →QUESTIONS
Common questions
Do I have to buy everything?
No. Every service is available on its own. The bundles just save you money when you need several pieces at once.
Who owns my book, files and accounts?
You do. Your KDP and IngramSpark accounts, ISBNs, cover files and website are in your name. We never take royalties or rights.
Do I need my own ISBNs?
For IngramSpark, yes, and we recommend owning them for every format. We walk you through buying them from Bowker so the books stay registered to you or your imprint.
How is editing priced?
Per word, quoted after we see a sample: developmental editing 4¢, line editing 3.5¢, copyediting 2.5¢ and proofreading 1.5¢ per word. A copyedit of an 80,000-word novel is about $2,000.
How long does it take?
A cover takes about 2 to 3 weeks. Formatting and KDP and IngramSpark setup take about 1 to 2 weeks once files are final. A starter author website launches in about 2 to 3 weeks. Editing depends on length and level.
I'm writing a series. Is there a discount?
Yes. Covers and formatting are 10 to 15 percent off when you book three or more books, and we keep the look consistent across the whole series.
Who pays for ads?
You do, directly to the ad platform, so you always see exactly what was spent. Our marketing fee covers setup, management and reporting.
What happens on the call?
A free 30-minute call about your book, where you are in the process and what you need. Afterward we send a short written plan with a quote, whether or not you hire us.